Grassports is led by Hannah Hall one of the few female founders in the MENA region, bridging elite sports strategy with grassroots impact. A recognised voice in regional sports marketing, Hannah has redefined the role of women in sports leadership through bold, purpose-led campaigns that span cricket, fitness, and community-driven events.
As Project Director and Founder of Grassports, she leads high-profile campaigns for DP World ILT20, Desert Vipers, CAB Sports, SHE RUNS, Cancer Run, and The Crucible — managing every phase from creative strategy and sponsor alignment to media partnerships and event-day delivery.
Hannah combines strategic oversight with hands-on execution, connecting global platforms with local participation. Her approach champions inclusive, impactful marketing — engaging women, youth, and communities across every touchpoint. From stadiums to schoolyards, her work continues to set a new standard for what sports leadership can look like in the region.
GrassSports Global